Comments on all things journalism and answers to questions from readers about news coverage and operations at the Tracy Press.

Tuesday, November 14, 2006

Survival mechanism: Should newspapers delay release of content?

Peter Scheer, executive director of the California First Amendment Coalition, suggests that "Newspapers are not dead yet, but their hoped-for rebirth as Internet ventures requires a new strategy to create value in their journalism." Scheer proposes that newspapers agree to a 24-hour delay in release of their content, free, on the Web.

Yes, it's an idea worth considering. But in a competitive newspaper environment, as we have here in Tracy, would our competitors agree to such a standard? I doubt it.

Meanwhile, we continue to put our news on the Web site without the online advertising revenue to support it.

Any comments on Scheer's column?

Saturday, November 04, 2006

Slideshow feedback

I got a handful of positive comments about the slideshow on Thursday and Friday, and we've sold six CDs. They'll be available in our office Monday, if anyone still wants copies.

Here's a portion of an e-mail I got that shows the only negative comment so far.

I will compliment you on your slideshow of the candidates. I wish this would have been available so the rest of us could comment, but apparently that was not in the plan. I hope it wasn’t a plan and just an oversight.

With all the clamor about getting the public involved in the process, limiting time on items from the audience, baseless accusations that the public is not being heard and the accusations of secret backroom developer “deals,” holding on to this information until after the period of time for public comment as letters to the editor has expired doesn’t seem right to me. Why it almost looks alike a back room deal between the Press and TRAQC.


Wednesday, November 01, 2006

A sneak preview

This is for Friday's paper. The candidate slideshow should be up on the Web site soon!

Editor’s Notes

Some unsolicited insight

As I write this, a man holds a sign at the corner of 11th Street and Tracy Boulevard to protest the Tracy Press congressional endorsement editorial. I’m OK with that. He reads the paper, which I like, and he's entitled to his soapbox.

One of the callers who told me about the sign-man asked why it is that the newspaper took a stand on the Pombo-McNerney race — or any other race.

Good question. Like most newspapers, we maintain a strict separation between the editorial pages and news operations. Reporters are not supposed to have bias — or, at least, show it — in the stories they write, and the same goes for those of us who edit news copy. Our obligation is to be fair and accurate in our presentation of the news.

A newspaper’s endorsement of a candidate or an issue isn’t some kind of weird ego trip, despite what some might say. It’s an expression of the opinion of the publisher and editorial board, which, at the Tracy Press, is made up of a handful of the newspaper’s family members and managers. Those opinions show up on the editorial pages, where readers are encouraged to share their viewpoints, too.

Publishing endorsements is a traditional role for newspapers. Back in the early 1900s, the Tracy Press ran front-page pitches for presidential hopefuls. Many newspapers proclaimed their political leanings in their nameplates. Most have altered their names over the years, such as the Arizona Republic, which used to be the Arizona Republican. But some, like the Santa Rosa Democrat, have kept their names.

That early political zeal died down, of course, and it wasn’t until 1990 that the Tracy Press started publishing endorsements for local candidates on its opinion pages — now called Voice.

We’ve always had a front-row seat on politics and a leadership role in the community, and at the very least, we figure our independent views can serve the purpose of provoking thought and discussion. At the same time, we try to get out as much information about the candidates and the issues as we can so readers have something on which to base their decisions at the ballot box.

Last Saturday, we ran eight pages of Q&As from the City Council and mayor candidates so that Our Town readers could get to know them better. Also, on two separate evenings last month, we held public forums in a school gymnasium with the candidates for Congress, state Assembly and City Council and mayor. The forums were televised and have been aired nearly every day on the city’s community-access cable Channel 26.

Just this week, we thought of something else we could do, and when the two mayoral candidates showed up for their face-to-face interviews with the editorial board, we asked them if they’d be willing to participate in an experiment for the sake of open democracy. We audiotaped the 1½-hour sessions, edited them to roughly 40 minutes each and put them on our Web site, with photos.

We also made CDs of the interviews — the uncut, audio portion — and have them available for readers in our front office. The price is a $1 (minimum) donation to the California First Amendment Coalition, a nonprofit public interest organization dedicated to advancing free speech and open-government rights.

One of our objectives in opening the window to this process is to show you what we asked the candidates and what they answered. We hope you’ll take a look and a listen and let us know what you think.

Who knows? By the time the next election comes around, we’ll probably be webcasting. And the protesting sign-man will probably still come around.

Friday, October 27, 2006

Slideshows

We've started something new, and I'd love some feedback from readers.

To check it out, go back to the Tracy Press home page and click on "Slideshows" about halfway down on the far-left column. That will take you to our very first slideshow. Click on the red "West Building Demolition" link, and you'll see "End of an Era," photos that Glenn Moore shot on Oct. 21 and 22 at Tracy High School, when the old West Building saw its final days. To start the slideshow, press the small arrow near the far-left bottom corner of the photo.

We plan to shoot the Halloween parade on Saturday for another show and, this time, we'll use audio, too. So watch for that in the next few days.

Let me know what you think!

Editor's Notes column

Here's what's running in Saturday's Tracy Press:

Seeing stars again

The Voice pages are packed during election season, and bringing up a topic not related to the races is asking for trouble right now.

But this is nothing compared to what happened when I thought the newspaper could exist without its daily horoscope.

The women who answer our phones at the Tracy Press have now tallied 50 calls of complaint — sometimes howling diatribes — about the disappearance of the daily prediction of events. Several weeks ago, in an effort to gain space for news stories, we dropped one comics page, which had been home to the signs of the zodiac. We moved some puzzles to the first pages of classifieds and added a weekly horoscope.

Who knew that a daily dose of astrology is more important to some readers than the police blotter or the obituaries or — imagine this — the latest developer agreement in town? Not me.

One woman, a Capricorn, explained that her daily habit is really a necessity. When she read her weekly horoscope in the Tracy Press this week, it left her defeated. It said, “News you will receive hits you very hard, Capricorn. But there is nothing you can do to change the situation, so you just have to work through it.”

Now she has to wait a week before she gets another message, when she’d really like some advice for how to get through the next few days of — something bad.

Then there was the woman who stopped in our office after West High’s homecoming parade Friday to ask if there was a chance the horoscope would be in today’s paper. The last one she’d read had said her relationship would fizzle — and it did — and now she wants to know what’s coming next.

For Cindy, whose last name will go unmentioned because she reads the paper when she’s supposed to be working for one of the largest employers in town, the horoscope is her morning ritual.

“We just have a nice little chitchat about our horoscopes in our department before we start our day,” she writes, using her work e-mail. “It wakes us up, and we move on.”

One of the women in her office says she knows how to deal with her husband after she reads her horoscope. Another says she just likes to be entertained.

I don’t know about the rest of you, but by the end of October in an election year, politics ceases to be entertaining to me. I’m tired of the TV ads, the mailbox junk, the survey calls and the computerized messages left on my answering machine.

I could really use a horoscope to read today. Here’s what I’m imagining I’ll find: “You could make at least 50 readers happy today.”

So here you go. If you really want to know what’s happening, skip over the news and go directly to Page 35.

• Cheri Matthews, editor of the Tracy Press, can be reached by phone (830-4201) e-mail (cherim@tracypress.com) or blog (www.editor-matthews.blogspot.com).